International Marketing — Globalization Motivation — Haims Consulting

Content Globalization and Localization Evangelization

Posts in International Marketing

Localization Content Production in a Nutshell

Localization Content Production in a Nutshell

picture language is the gateway to localization, and CONTENT is the bigger picture and ultimate goal

International Marketing, LocalizationErica HaimsJuly 14, 2023localization, Hyper-localization, Globalization Motivation, Global MindsetComment

Globalization Reinvented

Globalization Reinvented

International Marketing, LocalizationErica HaimsMay 8, 2023DEI, L10n, Localiztion, Localisation, Content Strategic Partner, Accessibility, G11n, Globalization, Globalization MotivationComment

Accessible Localization

Accessible Localization

Technology, International Marketing, Project ManagementErica HaimsNovember 9, 2021Globalization Motivation, Accessibility, Localization, L10n, Localization Strategic Partner, Localization Strategy, Globalization, LocalisationComment

The Fear in Localization

The Fear in Localization

Technology, Project Management, International MarketingErica HaimsOctober 10, 2021Localiztion, Globalization Motivation, Globalization, CollaborationComment

Versioning Localization – Lessons from my music video past

Versioning Localization – Lessons from my music video past

International Marketing, Project ManagementErica HaimsAugust 4, 2021global marketing, global production, localization, globalizaiton, Globalization Motivation, Content GlobalziationComment

The Localization of Marketing – The first to break or invaluable resource?

The Localization of Marketing – The first to break or invaluable resource?

Project Management, International MarketingErica HaimsJuly 26, 2021localization, Hyper-localization, international marketing, globalization, Globalization MotivationComment

Localization for the Rest of Us

Localization for the Rest of Us

Project Management, International Marketing, MarketingErica HaimsJuly 21, 2021Project Management, Globalization, Globalization Motivation, Localization, Hyper-localizationComment

The Safety in Localization

The Safety in Localization

International Marketing, Project Management, TechnologyErica HaimsJune 30, 2021Content Moderation, Globalization, Content Management, Content Globalziation, Globalization MotivationComment

Localization Brings Truth in Advertising

Localization Brings Truth in Advertising

International MarketingErica HaimsJune 16, 2021Localization, global marketing, Inbound Marketing, Globalizaiton, advertising, Globalization MotivationComment

The Evolution of Decision Making in Globalization and Localization

The Evolution of Decision Making in Globalization and Localization

International MarketingErica HaimsJune 9, 2021Localization, global marketing, globalizationComment

Good Silos and Bad Silos

Good Silos and Bad Silos

Can there be good silos and bad silos?

International MarketingErica HaimsApril 22, 2021Silos, Globalizaiton, Social Media, Globalization Motivation, globalization motivationComment

Localization v Personalization

Localization v Personalization

International MarketingErica HaimsApril 19, 2021Localization, Lead Generation, Gaming, Globalization, Globalization MotivationComment

Globalization Project Lifecycles - When is the campaign truly over?

Globalization Project Lifecycles - When is the campaign truly over?

International MarketingErica HaimsJanuary 6, 2019localization, globalizaiton, global marketingComment

Check out my interview on The Worldly Marketer Podcast

Check out my interview on The Worldly Marketer Podcast

International MarketingErica HaimsJuly 9, 2018#L10n, globalization, global marketing, global production, @womeninl10n, #womeninl10nComment

Are We There Yet? - Careful globalization navigation

Are We There Yet? - Careful globalization navigation

Marketing, International MarketingErica HaimsFebruary 28, 2017globalization, global production, global marketingComment

Why Learn A New Language? If you aren't a translator.

Why Learn A New Language? If you aren't a translator.

International MarketingErica HaimsJanuary 16, 2017Localization, Translation