The Localization of Marketing – The first to break or invaluable resource? Project Management, International MarketingErica HaimsJuly 26, 2021localization, Hyper-localization, international marketing, globalization, Globalization MotivationComment
The Evolution of Decision Making in Globalization and Localization International MarketingErica HaimsJune 9, 2021Localization, global marketing, globalizationComment
How to Find Your Brand Voice in Localization Erica HaimsMarch 2, 2019Localization, global marketing, globalization, brand voiceComment
Who are the stakeholders in your neighborhood? Project ManagementErica HaimsNovember 9, 2018stakeholders, globalization, localization, l10nComment
Check out my interview on The Worldly Marketer Podcast International MarketingErica HaimsJuly 9, 2018#L10n, globalization, global marketing, global production, @womeninl10n, #womeninl10nComment
Are We There Yet? - Careful globalization navigation Marketing, International MarketingErica HaimsFebruary 28, 2017globalization, global production, global marketingComment